DALLAS, TX–(Marketwire – March 5, 2009) – SkinzWraps, Inc., the vanguard of the vehicle wraps industry, today announces that Jesse James, Founder of renowned West Coast Choppers, has joined the Board of Advisors of SkinzWraps, Inc. SkinzWraps began working with Jesse James in 2008 when SkinzWraps produced a 53′ trailer promoting James’ most recent clothing line launch, Jesse James Industry WorkWear, which is sold exclusively at Wal-Mart. Jesse then contacted SkinzWraps during the filming of this season’s NBC hit show “Celebrity Apprentice.” The show premiered on NBC on Sunday, March 1st. Confident that SkinzWraps could meet Jesse James’ high expectations, SkinzWraps reached out to Jesse to provide all the graphics for “Jesse James Is A Deadman,” the new show features James as a modern-day daredevil taking on defying challenges each week. The show, which James produces and stars in, will premiere on Spike on Sunday, May 31st. This working synergy between Jesse James and SkinzWraps led to his Board of Advisors’ appointment.
“Jesse James is a true automotive and mechanical visionary; he has a mind full of amazing ideas and the experience to deliver on them. With Jesse’s help we are going to unleash the full potential of SkinzWraps, Inc. and once again push the industry to a new level,” says Peter C. Salaverry, Chairman and CEO of SkinzWraps, Inc. He adds, “In the works already is a Jesse’s Garage Wall Wraps product line.”
About Jesse James:
Jesse James is a custom bike and car builder, producer, publisher, television host, and restaurateur. In 2000, James started his TV career with Discovery Channel’s “Motorcycle Mania,” and in 2002 produced and starred in the international television hit, “Monster Garage.” Before his TV gigs, James started West Coast Choppers by doing what he loved: building motorcycles in his mom’s garage. As an expert welder, Jesse produces only 12-14 bikes a year, making a very long waitlist for his coveted custom machines.
More recently, Jesse established his own production company, Payupsucker Productions, and in 2004, he became publisher of Garage Magazine and launched Payupsucker Publications. In 2006 he opened an eco-friendly burger joint, Cisco Burger in Long Beach, CA.